Film Ferrania – a new business model for a new era of film production
A successful future for film requires a fresh approach to production. Tens of billions of linear feet of motion picture are no longer being ordered, but film can exist as a practical and commercially viable alternative to digital. Yes, the scale may be reduced; the selection of products available less extensive, but let’s not encourage those voices that are already declaring the premature death of this medium.
♯FilmIsAlive is the slogan that Film Ferrania have chosen to accompany their well documented journey reinstalling a fully functioning lab on the premises of the former Film Ferrania plant. Their recent Kickstarter campaign collected funds which far exceeded their target to help finance their endeavour. Their passion for film is evident, but their clear headed, sober approach to business is what should guarantee the success of the new Film Ferrania lab.
Film Ferrania launches Kickstarter campaign in the hope to create a sustainable film business model for the 21st Century
The film industry has changed dramatically in the past ten years. Most film companies have struggled with the reduced demand,... Continue Reading